Video n°6/11. Peter’s new website is ready and he wants to convert his leads into customers. This video is part of the LuxCloud Sales Acceleration Resource Kit and is rebrandable for our Sales Partners. Do you want to get more info? http://luxcloud.com/sales-partner/sales-acceleration/user-stories Or visit us: https://www.luxcloud.com https://twitter.com/luxcloud https://www.facebook.com/luxcloud https://www.linkedin.com/company/luxcloud-s.a.
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Récupérer le support de conférence : http://bit.ly/1owkLBd Retrouvez nos conférences en live sur : http://ecommerce-live.net La newsletter comme dispositif de marque pour atteindre et fidéliser les prospects? Quelle différence avec l’e-mail commercial ? Quels sont ses avantages ? Et quels sont ses avatars possibles ? Quelle stratégie de contenu développer pour une newsletter de marque, combinée aux e-mails commerciaux ? Quelle ligne éditoriale, quelle typologie de contenu, quelle fréquence de publication et quels indicateurs de performance ? Comment mettre en place une méthodologie en cinq étapes pour réussir son infolettre et en assurer l’utilité, l’attrait et la pérennité. En une demi-heure, Muriel Vandermeulen vous présente les clés d’une animation éditoriale réussie pour votre newsletter électronique, puissant dispositif de marketing de contenu. Découvrez les recettes d’une stratégie de contenu orientée conversion à l’appui d’exemples concrets, issus des missions de Wearethewords pour des annonceurs internationaux du secteur assurantiel, des fabricants de jouets et de l’outillage manuel.
A new book called “7 Day Startup” by Dan Norris is excellent. It communicates what I’ve been trying to teach my clients for 6 years, but haven’t quite said it so concisely and powerfully. Read this book. I don’t agree with all of it, but the general concept is right on, and includes very useful tools. In this video I will talk about how the ideas in this book can be applied to creating & growing a service-based business. And as always, I will be applying a spiritual/values-based lens. Official website for the book: http://wpcurve.com/the-7-day-startup Resources related to the book: http://wpcurve.com/the-7-day-startup-resources/ ************** Notes: Of course, you don’t *have* to do it in 7 days… but I hope this video (or reading the book) will inspire you to launch sooner, so you can *really* know what the market is wanting, then adjust from there with real client data! Main Concept: Wipe assumptions off the table. Stop doing more surveying, more niche interviews, and get the REAL data you need to pivot and improve your idea: LAUNCH. YOU DON’t LEARN UNTIL YOU LAUNCH. Get real customer behavior data, not assumptions of your “ideal client avatar” … then pivot from there. “It’s easy for someone to enter their email to be notified. It’s much harder for someone to sign up, try, and use a new service. People Saying “It’s a Good Idea” Doesn’t Mean It Is.” — NICHE INTERVIEWS (!) How to do Niche Interivews… https://medium.com/@georgekao/7108e7db96db Just do 5 of them if you need to, then LAUNCH! I had a lot of friends telling me it was a great idea and also giving me great testimonials. They are bad at predicting their own behavior and even if they think they will buy, it doesn’t mean they will. People don’t want to hurt your feelings. Coverage in the Press doesn’t work — He got coverage in major websites like “Mashable” and “The Next Web” as well as Australian Tech Sites like Startup Daily. “I’ve read stories of getting 12,000 users from Mashable coverage. Combine that with the other coverage, and I should be onto a winner, right? Guess how many paid users were sent by the above traffic sources? Zero.” Targeted Surveys Don’t Work He surveyed his friends, colleagues, social media audience about whether they would buy. 22% said YES. 57% said probably.. so that’s almost 80% of the responders saying Yes or Probably Yes. “Post launch, No one paid for it and, after launching it to the public, the signup rate (on-page conversions) was well below the previous version of the product.” “As Steve Jobs said, “People don’t know what they want until you show it to them.” The opposite is also true: People don’t know what they don’t want until they are forced to open their wallets.” Pre-Selling Doesn’t Work “Your goal at this stage in the business is to test your assumptions. Making overly generous offers is only testing whether or not someone wants to pay you the heavily discounted amount. … Continued
Author of Book: Honest Real Estate Agent http://goo.gl/um5vC For more info check out my website: http://mariojann.com/ Mario is a Realtor with RE/MAX Alliance in Louisville, Colorado http://movetocolo.com/ There is no one way to be a successful Real Estate Agent – the key is to make it yours from day one. In this video, Mario points out the main problems with most Realtor training programs geared toward new Real Estate Agents. Although many will try to sell you their high-priced, get-rich-quick schemes and coaching programs, being a successful Real Estate Agent is hard work. Mario Jannatpour loves being a Real Estate agent and will show you how to have a rich, satisfying career in one of America’s most popular be-your-own-boss professions. This video will help you learn to get new clients, build your sphere of influence, use social media effectively, learn from your peers, and “hit the bricks” to meet prospective buyers – at low or no cost to you. Get inspired with this can-do video! Email me at firstname.lastname@example.org to let me know what you think of the video series. Thanks
The Prospect Nurturing Tool is a proven web based platform that helps your sales team convert prospects to customers. With more than five years of solid ROI data, our users consistently show a 20%+ improvement in sales over non-users in the same sales environment. This video provides a quick look at the key features of the tool. Contact me for more details or a live demonstration. email@example.com